• Skip to content
  • Jump to main navigation and login
  • Jump to additional information

Nav view search

Navigation

  • Home
  • Industry News
    • Advertising & Branding
    • Marketing
    • Print
    • Television & Cinema
    • Radio
    • Digital
    • Mobile
    • OOH
    • Experiential Marketing
    • WORLD ROUNDUP
    • PR
  • GCC
    • UAE
    • SAUDI ARABIA
    • OMAN
    • QATAR
    • KUWAIT
    • BAHRAIN
    • LEBANON
    • REGION
  • Interviews
  • Opinions
  • Mediavataar India
  • Newsletter

Search

  • Cleartrip and Flyin Join Forces

  • Global Advertising Market To Grow By A Record +6.4% This Year

NEWS FLASH
HEADLINES
20th Forbes Global CEO Conference To Be Held In Singapore

20th Forbes Global CEO Conference To Be Held In Singapore

ZEE5 Global partners with LuLu Group in the Middle East for their “India Utsav” celebrations across the Gulf

ZEE5 Global partners with LuLu Group in the Middle East for their “India Utsav” celebrations across the Gulf

Introducing the ‘Because She Created’ writing program for female creatives in Egypt

Introducing the ‘Because She Created’ writing program for female creatives in Egypt

beIN SPORTS and Twitter partner ahead of FIFA World Cup Qatar 2022

beIN SPORTS and Twitter partner ahead of FIFA World Cup Qatar 2022

Women Leaders from the World’s Top Brands Discover Leadership Lessons in  New York Festivals’ latest series ‘Carving the Stairs in Stone’

Women Leaders from the World’s Top Brands Discover Leadership Lessons in New York Festivals’ latest series ‘Carving the Stairs in Stone’

  • 20th Forbes Global CEO Conference To Be Held In Singapo
  • ZEE5 Global partners with LuLu Group in the Middle East
  • Introducing the ‘Because She Created’ writing progr
  • beIN SPORTS and Twitter partner ahead of FIFA World Cup
  • Women Leaders from the World’s Top Brands Discover Le
TOP STORIES
Commerce media: The new force transforming advertising Commerce media: The new force transforming advertising

Commerce media is revolutionizing how ads are bought and optimized. Companies need the right strategy to share in its potential…

Estee Lauder and Tom Ford: Complementary brands with potential to be more than the su Estee Lauder and Tom Ford: Complementary brands with potential to be more than the sum of their parts

Estee Lauder has announced intentions to acquire luxury fashion house Tom Ford for $3bn, in its largest reported acquisition deal…

Marilyn, Behind Closed Doors Marilyn, Behind Closed Doors

Director Andrew Dominik’s Blonde explores the starlet’s complicated relationships.  Inside the booth of a New York restaurant, Marilyn Monroe sits…

TikTok: From Spotify’s Ally to Enemy TikTok: From Spotify’s Ally to Enemy

Will Spotify and Apple Music meet their match? TikTok continues its world domination after its parent company (ByteDance) filed a…

How to maximise your return on Influencer Marketing in China How to maximise your return on Influencer Marketing in China

KOLs and live-streaming now integral to social commerce in China: Ebiquity report Ebiquity launches a new report to guide marketers…

  • 1
  • 2
  • 3
  • 4
  • 5
  • Next >>
Did you miss this?
Commerce media: The new force transforming advertising
Mathrubhumi pays tribute to M P Veerendra Kumar and founding members
Estee Lauder and Tom Ford: Complementary brands with potential to be more than the su
Marilyn, Behind Closed Doors
TikTok: From Spotify’s Ally to Enemy
How to maximise your return on Influencer Marketing in China

  • ADVERTISING
  • MARKETING
  • TV & CINEMA
  • PRINT
  • RADIO
  • OOH
  • DIGITAL
  • MOBILE
  • EXPERIMENTAL MARKETING
  • PR
 
 
 
 
 
 
 
 
 
 
FACE 2 FACE
  • Q&A with Abdul Majid Khan,COO & Vice-President - Global Revenue Q&A with Abdul Majid Khan,COO & Vice-President - Global Revenue
    In the interview below, Abdul Majid Khan,COO & Vice-President - Global Revenue discusses his thoughts on New distribution models and monetisation strategies and to take NKN Media to new heights. 1.Hi  Majid Khan. Thanks for joining us at MediAvataar MENA. Can you tell us more about yourself and NKN Media? Hi Ashima, I am delighted to be here, thank you all for having me at MediaAvataar. NKN Media has always believed in diversification and have indulged in various platforms naming Travel Media, (Inflight Magazine, Airport & Airline advertisements), Television, Digital, Radio, Cinema, and OOH right from its inception in 1999.…
OPINIONS
  • The changing news habits and attitudes of younger audiences The changing news habits and attitudes of younger audiences

    By Opinions

    In 2019, the Digital News Report looked at how young people get their news,1 finding stark differences in news consumption and behaviours among younger people, including a greater reliance on digital and social media and a weaker identification with and loyalty to news brands compared with older groups. Three years later, we now turn our attention to how young people’s news habits and attitudes have changed amid rising concerns about news distrust and avoidance, increasing public attention to social issues such as climate change and social justice, and the growth of newer platforms such as TikTok and Telegram. Here, we…
VIDEO
Loader
MENA region’s largest video billboard

QUOTE OF THE DAY

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

  • Most Viewed
  • Most commented
  • Six FT writers win awards for science, data and investment journalism (4714)
  • ZEE MD & CEO, Punit Goenka honoured as Game Changer of the Year at the IAA Leadership Awards (3123)
  • Global Ad Spend Forecasts July 2022 (3032)
  • AME Awards Announces Shortlist- UAE Government Media Office Tops Shortlist (2225)
  • The changing news habits and attitudes of younger audiences (1328)

Upcoming Events

No events
Tweets by @MediavataarMENA
  • About Us
  • |
  • Disclaimer
  • |
  • Feedback
  • |
  • Advertise with Mediavataarme
  • |
  • Press Releases
  • |
  • Contact us

COPYRIGHT@Ashish Limaye, Sole Practitioner, Under Dubai Media City. POWERED BY MAXIMESS

  • Facebook

  • Twitter