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Home Industry News

ADVERTISING

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WPP appoints Rob Reilly as Global Chief Creative Officer
Wizz Air Abu Dhabi takes to the skies in the UAE
iProspect and Vizeum brands to integrate to form future-focused iProspect brand globally
MediaMonks invests in leadership and expands in the Middle Eastern region
WPP announces winners of its inaugural Extraordinary Awards

MARKETING

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HP Inc. Appoints Vishnu Taimni as the Head of its Middle East, Turkey & East Africa Operations
Spotify Listeners in 11 Markets Can Now Ask Alexa to Play Podcasts
Resulticks, Merkle Sokrati form a strategic partnership
Kantar announces agreement for sale of Health division to Cerner
Impact of COVID-19 on E-Commerce Sector

MOBILE

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Mondia appoints Jorge Seeliger as Chief Product and Innovation Officer
Mobile Marketing in EMEA 2020
Mobile Gaming Grows in the Middle East by 25%
Mobile Behavior Survey Findings in MENA During the Holy Month of Ramadan
App Annie Announces Its Top Publisher Award Winners of 2020

TV & CINEMA

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3rd Annual Global TV Demand Awards announces Game Of Thrones most in-demand show in the world
2021: New Movies. Every Week. On Netflix
Cross- Media Currency Becomes Reality With Nielsen One
Discovery Inc. partners with STARZPLAY to launch global product discovery+ in MENA
ZEE5 Global Unveils its Jan 2021 Lineup

PRINT

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INMA unveils 30 rising stars in global news media
Canon’s industry study to shape the new role of print across the region
INMA unveils Global Media Awards winners
News Subscriptions In the Age of Coronavirus
INMA Suspends In-Person Events, Launches Virtual Initiatives

DIGITAL

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Digital Stallions Forum UAE introduces Resulticks Digital Stallion Forum UAE Awards
Like Digital Poised for GCC Growth with New Brand Identity
ZEASN launches WhaleLive
Media Industry Full of Credential Stuffing Attacks
E-commerce sector records sharp increase in sales

OOH

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Largest retail signage network set to launch in UAE
Promomedia Takes Over Beirut International Airport
Does outdoor advertising have more impact in the digital era?
Behind the scenes making of the largest video billboard in the region
Elevision Media consolidates position in the UAE’s Digital-Out-Of-Home Market

RADIO

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Pulse 95 Radio launches new YouTube channel
Nielsen’s UAE Radio Audience Measurement
Radio Mirchi in UAE rebrands to ‘Kadak FM’
Spotify inks exclusive deal with 'The Joe Rogan Experience' podcast
New York Festivals Radio Awards Announces 2020 Winners

EXPERIMENTAL MARKETING

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Dubai Media City Launches New Live Show DMC Amplify
National Geographic wins Webby Media Company of the Year
BBDO New York and McCann Worldgroup among big winners of 24th Annual Webby Awards
Warner Music Group Artists and Songwriters Join Together for the First-Ever PlayOn Fest
AME Awards Announces 2020 Finalists

QUOTE OF THE DAY

“Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley

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  • Kantar announces agreement for sale of Health division to Cerner (4778)

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