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The winners of the Festival of Media MENA Awards, hosted at the Music Hall in Zabeel Saray, Dubai, were revealed last evening. The ceremony followed the third edition of the Festival of Media MENA conference, which drew to a successful…
TV Still King, But Young Audience Defections/Poor Measurement Limit Growth Spurred by Mobile Technologies, Time Spent with Media and ecommerce Continue Growing GroupM today published Interaction 2017, a state of the union assessment of digital advertising worldwide with forecasts on…
The Cannes Lions International Festival of Creativity today announced that Sir Lucian Grainge, Chairman & Chief Executive Officer of Universal Music Group (UMG), will be honoured as the 2017 Media Person of the Year at the annual Festival. Grainge is…
Newest addition brings wealth of experience in directing and producing more than 600 hours of TV content, creating loved brands and invoking consumer loyalty Turner Middle East, North Africa and Turkey (MENAT) has announced the appointment of Darine El-Khatib as…
Debi Mazar, film/television actress and TV personality will emcee the 2017 New York Festivals International Advertising Awards® New York Show℠ taking place on May 18th at Jazz at Lincoln Center’s Frederick P. Rose Hall. Ms. Mazar, known for bringing her…
When it comes to online advertising, the search engine giant Google has completely taken the world by storm. Now if you want to research, learn, watch, buy etc. everyone immediately goes to Google with the power of the entire internet…
New York Festivals International Advertising Awards® announced the 2017 Finalists for the following competitions from entries submitted from 57 countries: Activation/Engagement, Avant-Garde/Innovative, Branded Entertainment, Best Use of Media, Design, Digital, Direct & Collateral, Film-Cinema/Online/TV, Film Craft, Integrated /Mixed Media, Mobile,…
Nielsen today announced the winners of its 11th annual Automotive Advertising Awards celebrating the most memorable TV ads that aired during 2016. Toyota’s spot was triumphant as the Automotive Ad of the Year. In addition to the overall Automotive Ad…
The Cannes Lions International Festival of Creativity announces new initiatives in 2017 to support young creatives to thrive in the industry. To share and promote the voices of young creatives, Cannes Lions launches ‘The Future of Creativity: The Cannes Lions…
Every year, leading valuation and strategy consultancy Brand Finance values the brands of thousands of the world’s biggest companies. A brand’s strength is assessed (based on factors such as marketing investment, familiarity, preference, sustainability and margins) to determine what proportion…