MARKETING
Whether you’re a professional or everyday athlete, Oakley understands that the road to success is long, hard-won and riddled with sacrifice. The committed put everything else to the wayside in the name of their sport – and vindicating this obsession…
New Skills Are Required to Lead an Agile Marketing Organization Today Marketing leaders must adopt new skills, rooted in more modern collaborative leadership styles, in order to successfully lead an agile team today, according to Gartner, Inc. To help overcome…
WARC, the global authority on advertising and media effectiveness, has today released its Effective Content Strategy Report 2018, outlining key content marketing themes from the world's most effective campaigns. Drawn from the winners of the Effective Content Strategy category of…
There is no place for bullying on Instagram. If people see that kind of hurtful behavior on our platform, they can report it, and we remove any content that violates our guidelines. But online bullying is complex, and we know…
India’s NASSCOM signs first MoU in MENA region with Dubai Internet City to further support, boost UAE’s SME ecosystem MoU with NASSCOM signed to attract Indian tech firms looking to set base in the region within the DIC community and…
Be Internet Awesome—our digital safety and citizenship program for children—is now available to more than 400 million Arabic speakers as Abtal Al Internet. The program is designed in a way that simplifies the world of internet safety and digital citizenship…
Australia-based marketing technology company Simple has opened a London office and announced its EMEA management team a month after an investment round worth AUD $17m to expand its Intelligent Marketing Platform globally. Simple has appointed Joe Jarrett, former CEO of…
From equal pay agreements to amazing comeback stories, record audiences and new media deals, women’s sports are in the spotlight now more than ever. While they often don’t receive the same level of attention as men’s sports, a new Nielsen…
There’s been a lot of buzz around small brands right now. Smaller brands want to be the next best thing and big brands want the growth of small brands. The heat is on and marketers everywhere are feeling it. With…
There are plenty of quote collections from the world’s richest man floating around out there, but Jeff Bezos just has a habit of saying smart things. Perhaps if we marketers listened to him more, rather than running off after the…
