MOBILE
This year mobile devices will overtake ‘fixed devices’ to become the main platform for viewing online video, according to Zenith’s Online Video Forecasts 2016, published today. Consumers around the world will spend an average of 19.7 minutes a day viewing…
Pokémon Go has turned into a bona fide phenomenon, as the game — launched just last week — rocketed to the No. 1 top-grossing app in the US App Store in just 14 hours, according to SensorTower data shared with…
Businesses are embracing mobile as a communications channel regularly engaging with their customers via text and chat apps. New research from global trade body Mobile Ecosystem Forum (MEF) supported by Mblox says 76 per cent of consumers have received communications…
The amount of time people around the world devote to using mobile internet will increase by 27.7% this year, driving a 1.4% increase in overall media consumption, according to Zenith’s Media Consumption Forecasts, published today. The consumption of all other…
Global mobile trade body Mobile Ecosystem Forum (MEF) has published the A2P Messaging Fraud Framework - the first release from its new industry programme The Future of Messaging. It identifies 11 distinct fraud types that impact the global messaging business…
Criteo (NASDAQ: CRTO), the performance marketing technology company, has announced the results of their recent study that reviews transactions of online retailers and travel providers across the MEA region during last year’s Ramadan. The findings give insight into consumer trends…
The market for mobile phones in Middle East continues to rise, and according to a latest report by IDC, 29.75 million mobile phones were shipped across the Middle East region during Q3 2015, marking a 4.4% increase on the previous…
Wego.com, the leading travel search site in the Asia Pacific and Middle East, today announces the launch of Native Advertising Solutions for mobile. “With the continued success and popularity of Wego’s travel app across multiple platforms, including iOS, Android, iPad,…
The voracity with which users have taken to mobile internet has once again turned digital on its head; just who will be a winner in this cyber sweepstakes remains to be seen. How much do you really enjoy browsing the…
Etihad Airways, the national airline of the UAE, has launched a mobile application for the iPhone that enables guests to organise and manage their journey with even greater ease as the airline continues to adopt innovative technology to reimagine the…