MOBILE
The mobile wallet – technology enabling consumers to pay with their mobile phones – will emerge as a new marketing platform in 2016. As the first generation of digital natives comes of age, and more payment technologies and apps come…
“Frenzy Brands” recently announced the launch of its mobile application, a free interactive tool that gives its UAE consumers a chance to win multiple prizes daily through digital sweepstakes. In the realm of advertisement today, mobile video ads are more…
Majid TV, part of Majid Entertain, is taking its famous characters to a global audience for the first time with launch of a website and a free to download app. Abu Dhabi, XX March, 2016: Arab children across the…
According to a paper published by Kantar Worldpanel ComTech, mobile penetration in the US and Europe‘s Big Five Countries (EU5) has reached 91%, and in urban China, that number has risen to 97%. Nearly everyone now has a mobile phone,…
“Mobile is everything” – connecting with consumers via these devices is also true when it comes to research. When speaking to your target, you need to speak to them in the way that resonates with them and today that’s likely…
The company to showcase its comprehensive range of innovative products at world’s biggest congregation of mobile solution providers at MWC in Barcelona InnJoo, the fastest growing smartphone brand in Middle East, today announced its participation at Mobile World Congress 2016,…
Look for the app economy to see significant growth over the next four years. That's the takeaway from a new AppAnnie forecast which predicts the app economy will reach at least $50 billion this year and should exceed $101 billion…
During the National Retail Federation (NRF) Retail’s BIG Show 2016, the largest retail show of the year, wireless network provider Aruba took the opportunity to collect new data on the the impact of shoppers’ mobile phone and retail mobile app…
Meltwater, the global media intelligence firm that offers tools for online news and social media monitoring, has launched a mobile phone application that provides a convenient way for clients to monitor and access real-time news and social media content as…
The partnership is a step ahead in accelerating 4G LTE accessibility for the consumers in the region InnJoo, the fastest growing smartphone brand in Middle East, today announced that it has recently partnered with world’s leading chipmaker, MediaTek to develop…