World Roundup
WPP announces today that Wunderman Thompson has acquired XumaK, a premier marketing technology consultancy. XumaK is a recognized expert in implementing performance-driven commerce solutions. A leading provider of Adobe Experience Manager (AEM) software and services, XumaK consistently manages, delivers and…
Viacom announced the acquisition of Seinfeld from Sony Pictures Television, in a deal that features the exclusive cable rights for all 180 episodes of the iconic series. Beginning in October 2021, the full library of Seinfeld episodes will air amongst…
Plus Ultra becomes latest Spanish airline to drive sales with Travelport’s Rich Content and Branding
Travelport, the leading travel commerce platform, today announced the signing of a new multi-year content agreement with Plus Ultra Líneas Aeréas S.A. (Plus Ultra), which includes use of the company’s leading merchandising tool, Travelport Rich Content and Branding. Long-haul airline,…
Unilever and WPP have launched a first-of-its-kind on-site collaboration with Unilever Foundry and its startup community. The initiative sees the creation of a flexible new Team Unilever model, with specialist expertise from various WPP agencies coming together under one roof…
Purch’s Business.com has launched the Business.com Report Card, powered by BizEquity, a small business valuation service that gives small-to-medium businesses realistic estimates of their value and comparisons with regional and national industry averages to help SMB owners better understand and…
80 per cent of India as well as 80 per cent of corporate India believe that Modi is likely to come back to power in the 2019 Parliamentary elections. 69 per cent of India believes that Narendra Modi is India’s…
Ignition Creative – a leading, global integrated marketing agency headquartered in Los Angeles – today announced the development of its Asia Pacific operations, launching first in India and led by the newly appointed Chairman of Ignition’s APAC and Middle East…
Each year, New York Festivals ® invites young creative talent from around the globe to take part in the Torch Awards competition. New York Festivals created the Torch Awards as an expression of their commitment to the development and promotion…
· Promises to bring news, as it happens, when it happens. No falsities, no spins, just pure news · To push the boundaries of innovation on digital, mobile and television platforms After its soft launch in August this year,…
Facebook has used Firstpost as the only Indian example in a case study on 8 global publishers who have found great success with Facebook Live Firstpost.com, after successfully leveraging Facebook Live as a tool to broadcast news on its platform,…
