Opinions
With CES 2022 just two short weeks away, and as I embark on a new role here at Samsung, I am greatly honored to be hosting our pre-show keynote, held under the theme ‘Together for Tomorrow.’ Since the last time…
The world has definitely changed after 2 years of pandemic. Social media and digital marketing have become key to both big and small companies. It won’t be easy to understand how this market will behave in the future. That is…
Over two decades, the boom in mobile telephony has led to the evolution of mobile marketing. Starting with SMS (Short Messaging Service) marketing in the early 2000s, today it has become a multi-channel digital marketing strategy. With consumers shifting their…
Media is blurring its shape. Lines between media types are disappearing, consumers are creators, and entertainment is daubing tech and retail all over itself. Content is ever present, consistent across platforms, and individually personalized. As our physical world blends with…
In the last eighteen months or so, the influence of digital has grown “disproportionately”. This article aims to throw more light specifically on the consumer durables industry, and the impact of digital influence on this industry. It would be noteworthy…
If you were to ask anyone what the secret to true business success is down to, they might reply “advertising”. Advertising is by far one of the best ways to get your business off to a flying start and no…
All businesses start out with a manufacturing or service promise to make quality goods / services that customers find safe and reliable. Businesses with integrity and an ethical mindset make good on their promise and move a step forward by…
An international reference in social media, the Brazilian Tiago "Tito" Ribeiro is always looking for opportunities. His current field of work is new businesses in content management and digital transformation, with a focus on Latin America and the Hispanic market.…
From a greater adoption of sensors to a password-less future and closing the digital divide, 2021 will accelerate technologies that allow for more agility, resilience, and innovation Cisco has revealed the top tech trends for 2021 and beyond with technologies…
It seems everyone in the asset management industry is talking about responsible investing and the importance of ESG (environmental, social and governance) issues. This was the case prior to the Covid-19 pandemic and now, these global factors are more important…
